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Branding Yourself Online: 10 steps to creating a potent personal brand identity on the Internet. Use the Web to Become a Celebrity or Expert in Your Field! #1: Define your brand and become an expert. Take the time to do some soul searching and determine exactly who you are and what makes up your brand. Your target audience is the people who would benefit from your unique skills and expertise and help you build a strong online presence. This can be your friends. We all have an online presence and a resume. Learn how to leverage both and establish a strong personal brand for yourself. This is not a book of theories and jargon. It's book that will show you practical ways to brand yourself on social media and create engagements that can.
Teaching others what you know is a powerful and clever way to strengthen your own personal brand. While a gazillion online courses are available.
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